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Thought Leadership is Overrated
I’m Sick of Thought Leadership. I know that sounds harsh. I’m not sick of thinking. I’m not sick of smart people. I’m not even sick of big ideas. I’m sick of stopping there. We have created an entire professional culture around “sounding insightful.” Especially on LinkedIn. Especially in healthcare. Especially in advisory roles. Everyone has a point of view. Everyone has a framework. Everyone has a “what the industry needs to do.” But when I sit across the table and ask, “Wha
Amy Gretz
6 days ago3 min read
Have we handed content marketing over to the robots?
What happens when we’re building AI content from AI content from AI content? Do our articles get better or worse? Won’t we all just be...
Amy Gretz
Apr 15, 20253 min read
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